Broadway Eyecare Is a Proud Member of the Luminus Vision Group
Broadway Eyecare is part of the Luminus Vision Group, a connected network of locally owned and operated clinics across Saskatchewan, built around making eye care feel more personal, consistent, and easy to access.
No matter which location you visit, including Pinehouse Eyecare, Warman Eyecare, Stonebridge Eyecare, Brighton Eyecare, InVision Eyecare, or Northern Lights Eyecare, your care stays connected. Your records, prescriptions, and insurance information are already in place, so every visit feels familiar and seamless.
From the moment you enter our clinic in Saskatoon, you will be greeted by our friendly front-desk staff, knowledgeable opticians, and optometrists who take the time to understand your needs and guide your vision care.
Whether you’re scheduling your first visit or returning for ongoing care, you can expect a thoughtful, people-first approach every time. Contact us to schedule your next visit today!
Eye Care Focused on You
At Broadway Eyecare, we focus on providing eye care that centres our patients. From our opening hours on Thursday evenings and Saturdays to help fit your vision care into your busy schedule, to our consistent investment in modern technology that makes your visit more comfortable, our goal is to serve you with personalized care.
As part of the Luminus Vision Group, we bring over 30 years of experience delivering tailored, compassionate care to patients across Saskatoon and other communities around Saskatchewan. We strive to suit your needs, support your eye health, and partner with you for lifelong vision care.
Our Why:
Bringing Love to Business
Love
- Making people feel seen, respected, and known in every interaction
- A genuine commitment to supporting the well-being of others
- Expressed through everyday acts of care, attention, and service
- Showing up with generosity, patience, and understanding
“Love cannot remain by itself—it has no meaning. Love has to be put into action, and that action is service.”– Mother Teresa.
Humility
- Approaching every person and experience with openness and curiosity
- Listening first and valuing different perspectives
- Staying grounded in service, not ego
- Reflecting, learning, and continually growing
“Humility is not thinking less of yourself, it’s thinking of yourself less.” – C.S. Lewis.
Excellence
- Striving for quality, consistency, and meaningful outcomes
- Following through on commitments with accountability and care
- Working together to achieve more as a team
- Bringing focus and effort to every patient experience
“All labour that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence” – Martin Luther King.
Imaginuity
- Always asking if there is a better way to serve and care
- Embracing creativity and new ways of thinking
- Staying open to growth, change, and possibility
- Moving forward with curiosity, optimism, and purpose
“It always seems impossible until it’s done” – Nelson Mandela.
The Direct Billing Advantage
Direct billing makes eye care a breeze. We work with a variety of vision insurance and medical plan providers to help you access the eye care your family needs. If you don’t see your provider below, please feel free to get in touch with us.
- Belairdirect (formerly Johnson Inc.)
- Blue Cross (SK, CAF, Medavie, RCMP, VAC, IFHP)
- CINUP
- Canada Life
- Canadian Construction Workers Union
- Carpenters and Millwrights Benefits Trust
- Chambers of Commerce
- ClaimSecure
- Co-operators
- Coughlin & Associates
- Cowan
- D.A. Townley
- Desjardins
- Empire Life
- Equitable
- First Canadian
- GMS
- Global Benefits
- GreenShield
- GroupHEALTH
- GroupSource
- Industrial Alliance
- Johnston Group Inc.
- Manion
- Manulife Financial
- Maximum Benefit
- NexgenRx
- People Corporation
- RWAM
- SSQ
- Simply Benefits
- Sun Life Financial
Meet Our Team
Dr. Laforge
Optometrist
Dr. Phil Laforge believes that great eye care begins with listening to patients and finding solutions that improve their quality of life. While he jokingly describes himself as “the kind of person who feels uncomfortable putting their personality description on a website bio,” his dedication to patients and colleagues is evident in every aspect of his work.
He earned his Bachelor of Science in Physiology from the University of Saskatchewan before completing his Doctor of Optometry degree at the University of Waterloo in 2013. During his training, he completed an ocular disease externship at the Lexington Veterans Affairs Hospital and participated in volunteer eye care initiatives throughout Central America, Africa, and India.
Dr. Laforge enjoys practicing full-scope optometry with a special interest in specialty contact lenses. Outside the clinic, he spends time with his family and enjoys sports, skiing, canoeing, travel, fitness, volunteering, and exploring remote and backcountry destinations.
- Routine Exams
- Glaucoma
- Cataracts
- Dry Eye
- Cataracts
- Diabetic Eye Care
- Emergency Eye Care
Dr. Sherin
Optometrist
Dr. David Sherin believes that great eye care starts with understanding each patient’s unique needs and goals. Calm, thoughtful, and always well caffeinated, he enjoys working collaboratively with patients to provide personalized vision care that supports their long-term eye health.
After studying Bioinformatics at the University of Saskatchewan, Dr. Sherin went on to earn his Doctor of Optometry degree from the University of Waterloo in 2008. Following graduation, he practiced across three Canadian provinces before returning home to Saskatoon in 2019.
Dr. Sherin has clinical interests in contact lens fittings, myopia management, and the prevention and treatment of ocular disease. He is also fluent in both English and French and is happy to provide eye exams and consultations in either language.
When he is away from the clinic, Dr. Sherin enjoys spending time with his 2 daughters, cooking, gardening, snowboarding, lane swimming, attending live music events, and walking his boxer, Mabel.
- Routine Exams
- Glaucoma
- Cataracts
- Dry Eye
- Cataracts
- Diabetic Eye Care
- Emergency Eye Care
Dr. Poole
Optometrist
Dr. Natalie Poole is dedicated to providing thoughtful, patient-centred eye care that is tailored to each individual’s needs. Known for her warm, caring approach and natural curiosity, she enjoys working closely with patients to find solutions that improve their vision, protect their eye health, and enhance their quality of life.
She earned her Doctor of Optometry degree from the University of Waterloo in 2012, where she received the General Proficiency Medal and the Medical Optics General Proficiency Award, First Prize. She also completed an ocular disease externship at Parkland Hospital in Dallas, Texas, and later earned an Executive MBA with a focus on health care leadership.
Dr. Poole has a special interest in dry eye therapy, ocular disease prevention, and laser refractive surgery co-management. She particularly enjoys building lasting relationships with patients and their families, caring for them through every stage of life.
Outside the clinic, Dr. Poole enjoys spending time with family and friends, especially with her 2 young children, Luka and Anna, and their beloved boxer, Nikka.
- Routine Exams
- Glaucoma
- Cataracts
- Dry Eye
- Cataracts
- Diabetic Eye Care
- Emergency Eye Care
Dr. Gerwing
Optometrist
Dr. Amy Gerwing is committed to providing compassionate, relationship-focused eye care that helps patients feel heard, understood, and confident in their vision. Warm, thoughtful, and people-oriented, she enjoys getting to know her patients while helping them achieve healthier eyes and clearer sight.
She earned her Bachelor of Science with a double major in Physiology and Pharmacology from the University of Saskatchewan before completing her Doctor of Optometry degree at the Illinois College of Optometry in 2023. During her training, she served as both an academic coach and tutor while completing externships at the Veterans Affairs Hospital in Las Vegas, a rural ocular disease practice in Illinois, and a dry eye and vision therapy-focused clinic in Vancouver.
Dr. Gerwing has a special interest in dry eye management and has received training in laser and minor surgical procedures. She finds the greatest fulfillment in building meaningful connections with patients and improving their quality of life through better vision and eye health.
Outside the clinic, Dr. Gerwing enjoys spending time with family and friends, working out, reading, playing the piano, and creating art.
- Routine Exams
- Glaucoma
- Cataracts
- Dry Eye
- Cataracts
- Diabetic Eye Care
- Emergency Eye Care
Dr. Macnab
Optometrist
Dr. Carisbrooke Macnab is dedicated to providing thoughtful, personalized eye care while helping patients feel comfortable and informed throughout every visit. Friendly and respectful by nature, she enjoys getting to know her patients and building lasting relationships while helping them achieve their best possible vision.
She earned both a Bachelor of Science in Biology with Great Distinction and a Bachelor of Science in Toxicology with High Honours from the University of Saskatchewan before completing her Doctor of Optometry degree at Midwestern University’s Arizona College of Optometry in 2024. During her studies, she was recognized with the People’s Choice Award at Kenneth A. Suarez Research Day for her research on the relationship between eye alignment and foot posture during walking. She was also named to the University of Saskatchewan Huskie Athletics Second Team All-Academic and was inducted into the Golden Key International Honour Society.
Dr. Macnab completed clinical rotations in primary care and ocular disease at practices in Minnesota, Florida, and Georgia. She has a special interest in ocular disease prevention and dry eye management and enjoys helping patients protect their long-term eye health.
Outside the clinic, she enjoys spending time with her family and her dog, Maizi, as well as swimming, biking, hiking, reading, travelling, and playing hockey.
- Routine Exams
- Glaucoma
- Cataracts
- Dry Eye
- Cataracts
- Diabetic Eye Care
- Emergency Eye Care
Visit Our Location
We’re conveniently located on the corner of Broadway and Main Street, just down the street from Oskayak High School. There is paid street parking in front of our office and more parking in the lot behind the building.
Our Address
Contact Information
- Phone: 306-653-2993
- Fax: 306-653-2995
- Email: bwecadmin@yxevision.ca
After Hours Emergencies: 306-371-9911
Hours of Operation
*Closed, but we’d be happy to see you at InVision Eyecare, Stonebridge Eyecare, Pinehouse Eyecare, Brighton Eyecare, Warman Eyecare, or Northern Lights Eyecare!
Check Out
Our Broadway Clinic
See What Our Patients Are Saying
